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Wednesday, March 9, 2005

Marco Polo Restaurant

Vienna, VA

Strategy Development With The Balanced Scorecard

by Douglas Mark Gaskell

Successful organizations place strategy at the center of the management process. However, research shows that many organizations do not succeed in achieving their strategic goals because:

- Less than 5% of the organization understands the strategy. An even smaller percentage is involved in formulating the strategy. - Less than 25% of the leadership has personal objectives and rewards tied to organizational strategy. - Less than 60% of organizations link the strategy to the budget. - 85% of the leadership spend less than one hour per month discussing the strategy.

The Balanced Scorecard provides a process and a format to remove these impediments and achieve strategic focus throughout all levels of an organization. Originally developed as a performance measurement tool, organizations found that the true value of the Balanced Scorecard was to develop and implement a concise and understandable strategy. First created for commercial business, the Balanced Scorecard is now commonly used by commercial, government and non-profit organizations.

The Balanced Scorecard process facilitates the success of the organization by requiring all levels of personnel to work “on” rather than “in” their organization. This process provides an opportunity to step back from day-to-day operations and focus on the larger strategic issues that are usually neglected in the daily crush of events. This strategic focus is coupled with key measures of performance to facilitate organizational success. The final product is a strategically focused organization from top to bottom with functions that are aligned supporting a coherent mission and measures that focus the organization on mission accomplishment.

Doug Gaskell, a Management Consultant with Booz Allen Hamilton, has over 20 years of professional experience in the areas of Strategy Development, the Balanced Scorecard, readiness reporting / measurement and current operations. Using the Balanced Scorecard process, he has lead strategy development efforts for numerous organizations. At Booz Allen, Mr. Gaskell led the Scorecard Implementation Team for the Army’s Strategic Readiness System, the largest Balanced Scorecard effort to date. In support of this effort, he worked extensively with Balanced Scorecard Collaborative Inc., the firm founded by Drs. Kaplan and Norton who developed the Scorecard concept. In support of the Army, Mr. Gaskell implemented the Balanced Scorecard process and organizational strategy maps for over 150 organizations within operational and institutional the Army

A member of the American Society for Public Administration, Mr. Gaskell currently supports the Headquarters, Army National Guard in the formulation of their strategy using the Balanced Scorecard methodology. As a part of this effort, he is assisting the Army National Guard in revitalizing their Balanced Scorecard process providing expertise in strategy development for the Federal, State, and Transformation missions.

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Reservations:
Register by sending an email to Programs13@asq0511.org by Wednesday, March 2nd, indicating dinner and program, or program only. Cost for dinner is $20 per person, payable at the door. Attendance for the program only is free. Once ASQ Section 0511 commits to a specific number of dinner reservations, these meals must be paid for. If your plans change, please contact Programs13@asq0511.org. You can pay at the door by cash, Visa, Mastercard, AMEX or Discover.

Schedule:

5:30pm - 6:30pm Section 0511 Board Meeting - All are welcome.
6:30pm - 7:00pm Registration & Networking
7:00pm - 8:00pm Dinner
8:00pm - 9:00pm Section Business & Program

You may pay at the door by Visa/MC/Discover/Amex, as well as by cash or check.
Meetings are open to all members as well as to the public.

Next Meeting:
Wednesday, April 13, 2005 - Marco Polo, Vienna, VA



Last updated: 25 January 2005